Brand Manager

Brand Manager

Breda

At Hill's we have a purpose Every day around the world, we transform the lives of millions of pets through groundbreaking innovation, outstanding nutrition, and committed people.

Founded more than 75 years ago with an unwavering commitment to pet nutrition, Hills’ mission is to help enrich and lengthen the special relationships between people and their pets. Our decades of science and research guide us in creating nutrition that’s a step ahead so pets and pet parents can enjoy every day together. If you’re interested in work that matters, fueled by passion for pets, we invite you to apply.

We’re looking for an enthusiastic and positive minded Brand Manager to join our Benelux team, located in Breda and we hope that’s you!

A Brand Manager is responsible for the brand strategies across commercial operations to achieve financial and market share objectives in The Benelux. You will work in cross functional teams to optimally exploit the opportunities in our local market and deliver efficient execution. Besides that, you will be in close contact with the Regional Marketing team in Switzerland and Online Acceleration Centre (OAC) in the UK.

What you’ll do

The below is a sample of what you will experience and expect to accomplish :

Brand & Category Plan

Develop and implement omni-channel marketing brand and category plans to drive brand and share growth

Identify issues / opportunities, analysis and propose action plans to achieve brand objectives

Manage brand P&L and A&P budgets

Drive the execution of margin improvement and revenue growth management initiatives

Brand and key segment product portfolio management

Brand Activation

Develop the annual grid for Benelux and lead local execution including new product launches, annual activations and strategic business initiatives

Active participation in Regional Go-to-Market teams to provide input for the central developments

Develop local 5P marketing plans and supervise the progress

Lead the localisation of development of brand communication materials

Works closely with our local digital managers and our OAC based in the UK for strong digital campaigns and online presence

Identify & lead key “test and learn” opportunities

Insights & Analytics

Develop strong business and functional understanding of the category, our products and the competitive set, and develop plans to address issues / opportunities

Develop & use strong consumer & shopper insights about market and condition of focus.

Understand the pet specialty retail environment’s, and field team needs, to deliver strong promotional and marketing programs.

Commercial Planning and Monitoring

Support Long Lead Planning, Budget Review, and Mid-Year Review

Lead the local Commercial Planning meetings for your brand

Recommend areas for brand improvement and remediation

Who you are

Enthusiastic, people & pet loving, creative teammate and an organized self-starter with a can-do attitude

A Bachelor degree or equivalent preferably in Economics, Business, Marketing

At least 5 years working in a commercial environment, preferably in consumer (retail) marketing environment

Good with numbers (analytical) and strong attention to detail, able to quality check prior to final delivery

A strong communicator; gets people on board, delivers impactful presentations and has an “easy” pen in writing

Proficiency in English & Dutch, mastering French is helpful

Proficient digital literacy, with Google Tools specifically

A cat or dog lover? Then you will not mind having to watch cute videos and playing with the dogs from colleagues at our office.

Wanna get a first impression of who we are? Watch this :

What we offer you

A unique opportunity to be part of a bold, optimistic and young successful team

Flexibility; we have a hybrid working model providing the empowerment to take ownership of your work-life balance. In the summer months the flexibility to enjoy the weekend earlier on Friday afternoons.

An attractive salary package with and a Sustainable Bicycle plan

Professional advantages of a multicultural environment that supports your development and recognizes your achievements

International career possibilities.

If you’ve read this far, we bet it’s because you are serious about joining our team of passionate people so just hit the “apply” button to submit your application.