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Product Marketing Manager
CDH ProfessionalsNorth Holland, Netherlands, Netherlands3 dagen geleden
FunctieomschrijvingStrong experience in product marketing, preferably within consumer goods, lifestyle, or D2C sectors. Ability to thrive in a fast-paced, collaborative environment. Excellent communication and strategic thinking skills. Strong understanding of market trends and consumer behavior.
Role Overview :
As a Product Marketing Manager, you will drive the go-to-market strategy for our product portfolio, from shaping positioning and messaging, to building launch plans, to ensuring campaigns deliver maximum impact in-market. You will work at the intersection of Product, Brand, and Growth, translating consumer insights into marketing strategies that successfully bring new product innovations to market.
Key Responsibilities :
- Develop compelling product narratives and go-to-market strategies.
- Partner with Brand and Creative teams to deliver campaign assets that resonate with target audiences.
- Work closely with Product teams to ensure launches align with customer needs and long-term portfolio strategy.
- Measure campaign performance and share insights to continuously optimize future initiatives.
Qualifications :
This role can be done fully remote with occasional visits to the client site.
If interested, please apply or email cameron.hay@cdhprofessionals.com
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Marketing Manager • North Holland, Netherlands, Netherlands