Senior Manager Art Direction

Be part of an iconic story.

TOMMY HILFIGER is one of the world’s most recognized global lifestyle brands, confidently welcoming and inspiring consumers since 1985. Originally established in New York City and infused with the vibrant spirit of Americana, to create the modern uniform of accessible luxury. The TOMMY HILFIGER brands consist of TOMMY HILFIGER and TOMMY JEANS, complemented by a range of licensed product categories that extend the brand lifestyle across generations, geographies, activities and occasions. Tommy Hilfiger’s global marketing approach and communications strategy taps into culture through the world of F.A.M.E.S. : the people, organizations and ideas boldly driving the future of Fashion, Art, Music, Entertainment and Sport. Major global campaigns, sponsorship platforms, and disruptive activations with world-class athletes, musicians and entertainers bring a constant source of energy and inspiration to the brand. Immerse yourself in TOMMY HILFIGER here! (, , )

The Position

The Senior Art Director is responsible for upholding and adapting the core Tommy Hilfiger aesthetic and visual language to everything the brand communicates, both internally and externally, as defined by the Senior Creative and Brand Directors. The Senior Art Director works in close collaboration with other relevant departments and key stakeholders across the business to concept and create engaging content, and to oversee the integration of creative materials across all touchpoints for local, regional and global initiatives. As a creative guardian, the Senior Art Director manages a team of Art Directors, and reviews, feeds back and course corrects their work to uphold the brand direction.

Key Responsibilities

Creative Leadership : Develop and implement the visual strategy for the brand across various media, including print, digital, and social platforms. Lead brainstorming sessions and creative meetings to generate innovative ideas and concepts.

Campaign Development : Oversee the planning and execution of seasonal campaigns, lookbooks, and editorials.

Collaboration : Work closely with Marketing, Design, and Product teams to ensure cohesive storytelling and brand consistency.

Photo Shoot Direction : Conceptualize and direct photo shoots, including selecting locations, models, photographers, and stylists. Ensure high-quality output and adherence to the brand’s visual standards.

Team Management : Manage and mentor a team of creative Art Directors. Provide clear direction, feedback, and support to ensure the team’s growth and development.

Trend Analysis : Stay abreast of industry trends, competitor activities, and market developments to keep the brand’s visuals fresh and relevant. Integrate new trends and technologies into creative processes.

Collaboration and Communication : Work closely with other departments, including Marketing, Sales, and Production, to align creative efforts with overall business objectives. Present creative concepts and strategies to senior management and stakeholders.

Budget Management : Ensure projects are delivered on time and within budget.

Preferred Skills

Strong visual and conceptual skills with an impeccable eye for detail.

Proficiency in design software such as Adobe Creative Suite (Photoshop, Illustrator, InDesign).

Excellent leadership, communication, and organizational skills.

Ability to work under pressure and manage multiple projects simultaneously.

Deep understanding of fashion trends, brand development, and consumer behavior.

The Ideal Candidate

Innovative thinker with a passion for fashion and design.

Ability to inspire and motivate a creative team.

Strong network within the fashion industry.

Flexibility and adaptability to changing market conditions and project requirements.

Education : Bachelor’s degree in Fine Arts, Graphic Design, Fashion Design, or a related field.

Experience : Minimum of 7-10 years of experience in fashion art direction, with at least 3-5 years in a senior role.

Your Wellbeing is Our Priority

In the heart of Amsterdam, PVH is home to the global headquarters of Tommy Hilfiger and the European offices of Calvin Klein.

Wellbeing :  exclusive onsite gym and fitness classes, personal training, meditation studio, sports clubs, in-house physio, and receive access to our nutritional and wellbeing programs

Campus :  extensive food and beverage offerings, top-notch restaurant, barista coffee bars, sky bar, monthly social events, weekly Thursday drinks, game nights, and campus-themed activities that will keep your social life busy

Develop your career : whether you lead a team or contribute your own expertise, everyone is a leader at PVH. PVH University curates and delivers training programs for you to continuously develop your professional and personal goals

Be at the forefront :  stay closely connected to our brands, CALVIN KLEIN and TOMMY HILFIGER, and be a part of seasonal market launches, sample sales and receive employee discounts!

Check out our Amsterdam Campus

About PVH :

We are brand builders who focus our passion and creativity to build Calvin Klein and TOMMY HILFIGER into the most desirable lifestyle brands in the world and at the same time position PVH as one of the best-performing brand groups in our sector. Guided by our values and enabled by our scale and global reach, we are driving fashion forward for good, as one team with one vision and one plan. That’s the Power of Us, that’s the Power of PVH+.

One of PVH’s greatest strengths is our people. Our collective desire is to create a workplace environment where every individual is valued, and every voice is heard, and we are committed to fostering an inclusive and diverse community of associates with a strong sense of belonging. Learn more about Inclusion & Diversity at PVH .